After spending the afternoon reviewing writing samples from a client, I am compiling a list of WORDS AND PHRASES THAT I'LL NEVER WRITE IN A PROPOSAL AGAIN. Here's what I've got so far:
Unique (it never is)
Innovative (it rarely is)
As well (always unnecessary)
In addition (as necessary as "as well")
Do you have anything to add to the list?
Monday, April 30, 2012
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