Everyone who says you can't raise big dollars in this economy, take note:
I was reading my University of Virginia alumni magazine last night, and I saw that the University just reached the $2 billion mark in its 7 year, $3 billion campaign. Not only has the university received some serious "mega-gifts," but more than 77,000 alumni have contributed. That's what happens when you have an outstanding campaign chair, clearly articulated campaign goals, a great development office, and an alumni base that is incredibly passionate about the school.
$3 billion may seem like an audacious goal, but take note: In 1990, state revenues made up 29.9% of the academic division budget and 22.9% of the overall budget. Today, those numbers are 10% and 6%, respectively.
Meanwhile, we're not slacking academically! Far from it. The same magazine reported that in this year's US News & World Report ranking of America's best colleges, UVA is again the #2 public university in the country, tied with UCLA, and tied for 24th among all universities, public and private. UVA has ranked either first or second among public colleges and universities since 1992.
Another secret of fundraising success? Having a great product to sell.